Strategic Excellence

Redefining Entertainment Consulting

At Amplify Alliance, strategic excellence isn't just a buzzword—it's the foundation of everything we do. We combine deep entertainment industry knowledge with proven consulting methodologies to deliver solutions that drive measurable growth for our clients. Our unique dual-expertise model bridges the gap between traditional business strategy and the nuanced demands of the creative entertainment landscape.

Client Client Client

Trusted by 150+ industry leaders

5.0 (28 reviews)

Trusted by industry leaders worldwide

MGM Resorts
Freeform
Envy Model
Yawd Report
Universal Music
Sony Pictures
MGM Resorts
Freeform
Envy Model
Yawd Report
Universal Music
Sony Pictures

The Amplify Difference

While general consulting firms treat entertainment as just another vertical, we've built our entire practice around its unique ecosystem. Our specialized approach delivers insights generic consultants can't match—combining analytical rigor with creative intuition, perfected through decades of collective industry experience.

Industry-Specific Expertise

Our team blends operational experience from major studios, streaming platforms, and production houses with top-tier consulting expertise. This dual perspective reveals hidden opportunities and delivers practical solutions that actually work in entertainment's unique environment.

Data-Informed Creativity

We bridge the art-commerce divide with proprietary frameworks that apply audience analytics to creative decisions. By decoding engagement patterns and market trends, we help strike the perfect balance between creative vision and commercial viability.

Digital Transformation

From OTT strategies to direct-to-consumer models, we equip traditional businesses for digital success while helping digital natives build sustainable operations. Our cross-platform distribution expertise future-proofs your business against industry disruption.

Specialized Solutions for Entertainment's Unique Challenges

  • Content monetization across emerging platforms
  • Talent strategies for competitive markets
  • Audience development in fragmented media landscapes
  • Revenue diversification beyond traditional streams
  • Global expansion with brand integrity
  • IP valuation and lifecycle management
Hamara Tareeqa Amplify Alliance par

The Amplify Method: Where Strategy Meets Entertainment

At Amplify Alliance, we've developed a proprietary methodology that blends time-tested consulting frameworks with deep entertainment industry expertise. Our approach isn't borrowed from generic business consulting—it's built specifically for the unique challenges and opportunities in the creative entertainment landscape.

We believe effective consulting requires both analytical rigor and creative thinking. That's why our methodology balances data-driven insights with industry-specific knowledge, ensuring solutions that are both innovative and practical.

Our Four-Phase Methodology

1. Discovery & Analysis

We immerse ourselves in your business, conducting comprehensive assessments of your operations, market position, and competitive landscape using our Entertainment Industry Assessment Framework.

2. Strategy Development

We craft tailored strategies using proven frameworks adapted for entertainment, integrating MECE principles and Porter's Five Forces for a clear strategic roadmap.

3. Implementation Planning

We develop detailed implementation plans, using our Entertainment Portfolio Matrix to break down strategies into actionable initiatives prioritized by impact.

4. Execution & Measurement

We provide hands-on support during implementation, establishing clear metrics and tracking systems to ensure demonstrable ROI and accountability.

Our Services

A dual-service approach to meet immediate challenges and long-term goals with precision. We blend creative insight with analytical rigor.

Professional Consulting Services

Specialized consulting designed for the entertainment industry, combining deep sector knowledge with proven strategic frameworks.

  • Business Strategy: Growth strategies, revenue model optimization, and international distribution planning.
  • Customer Strategy: Audience segmentation, cross-platform experience design, and fan engagement strategies.
  • Operations Strategy: Performance improvement, organizational restructuring, and production workflow optimization.
  • Digital Transformation: Direct-to-consumer strategy, data analytics implementation, and technology integration.

Comprehensive Entertainment Management

Combining industry expertise with data-driven strategies to help artists, creators, and entertainment brands thrive in a digital-first world.

  • Talent Development & Representation: Sustainable career planning, contract negotiation, and authentic brand development.
  • Content Strategy & Production: Content portfolio analysis, end-to-end production oversight, and multi-platform distribution.
  • Digital Platform Optimization: Tailored strategies for digital platforms, monetization enhancement, and performance tracking.
  • Audience Engagement: Transforming passive viewers into active communities through data analysis and behavioral insights.

Who We Serve

We partner with a diverse range of clients across the entertainment landscape, from individual professionals to established media companies.

Music Industry

Record labels, artists, and publishers navigating the evolving music business.

Film & Television

Studios, networks, and producers adapting to new content creation and distribution models.

Live Entertainment

Promoters, venues, and festivals enhancing operations and audience engagement.

Digital Entertainment

Gaming companies and interactive media platforms creating new forms of entertainment.

Meet Our Leadership Team

Our carefully assembled team of entertainment industry experts bring unparalleled knowledge, seasoned experience, and dedicated passion for creative excellence to every client engagement.

Vaughn Tyree Jelks

Vaughn Tyree Jelks

Founder & CEO

Creative and executive experience at CBS, Marvel Television, MGM Resorts International, and Heavenspot Digital Agency.

Kris Bender

Kris Bender

President

Over 20 years of experience, including as VP of Strategy at Universal Music Group, where she increased streaming revenue by 45%.

Michael Lieberman

Michael Lieberman

Chief Strategy Author

15+ years of experience; developed the “Digital Content Monetization Framework” used by leading streaming services.

Kharmony Fortune

Kharmony Fortune

Head of Entertainment Management

12 years of experience in artist management, having founded talent management and production company UPMT Agency.

Results & Impact, Measured.

Driving tangible results and fostering sustainable growth for our partners. Our commitment to excellence is reflected in the success we help create, tracked by rigorous metrics to ensure a clear return on investment.

Key Performance Indicators

Our clients have experienced significant improvements across critical business metrics:

  • Revenue Growth: 32% average increase in revenue streams within the first year of partnership
  • Operational Efficiency: 28% reduction in production costs while maintaining or improving quality
  • Talent Retention: 41% improvement in artist and executive retention rates
  • Digital Engagement: 67% increase in audience engagement across digital platforms
  • Market Expansion: 23% average growth in market share within competitive segments
32%

average increase in revenue streams

Transform Your Entertainment Business

Join the roster of entertainment brands achieving remarkable results with Amplify Alliance. Your success story begins with a conversation. Take the next step toward amplifying your vision.

L.A. | Las Vegas | New York | Atlanta

(702) 899-1215

solutions@amplifyallianceconsulting.com

Request Your Strategy Session

Fill out the form below, and our team will create a custom roadmap for your specific challenges.